The Marketing Coordinator plays a key role in supporting multi-channel marketing initiatives that drive brand visibility and engagement. This position is responsible for assisting with campaign execution, coordinating trade shows and events, managing and organizing collateral marketing materials, managing social media content, and creating compelling marketing content and materials across platforms. Additional responsibilities include supporting website SEO, conducting market research, and collaborating with cross-functional teams to ensure alignment of marketing strategies. The role also provides essential administrative support for vendor coordination, purchase requisitions, and event logistics.
Job Duties & Responsibilities:
- Campaign Support: Partner with senior marketing staff and PR agency to plan, organize, and execute multi-channel campaigns across multiple platforms.
- Event Coordination: Assist with trade show/roadshow/event planning, logistics, and on-site support. Work with third party vendors in support of events.
- Social Media Management: Create, schedule, and publish both organic and paid content across platforms.
- Content Creation: Create content, including messaging, visuals, print material and video ensuring consistency across platforms.
- Website SEO and Analytics: Support search engine optimization efforts to improve site visibility and assess performance.
- Cross-Functional Collaboration: Work closely with Executive Leadership, Business Development, Engineering, and other departments to ensure marketing efforts are aligned and impactful.
- Conduct market research to identify trends, audience insights, and competitive positioning
- Administrative Support: Submit purchase requisitions, order trade show services, complete trade show registrations and forms, send collateral marketing material for printing, request quotations from 3rd party vendors, assist admin team with organizing hotel room blocks.
- Travel: 25% domestic and possible international travel required to support events and trade shows.
Minimum Job Requirements:
- REQUIRED: Must be a US Citizen or Permanent Resident. As a defense contractor Kopin is subject to International Traffic in Arms Regulations (ITAR) and you must be a US Citizen or Permanent Resident (green card holder) to be considered for this position.
- Bachelor’s degree in marketing, public relations or communications
- 2–4 years of relevant marketing experience
- Proficient at updating WordPress based websites
- Expertise in programs such as Canva, Photoshop, Adobe Creative Suite, MailChimp
- Expertise managing social media platforms such as: LinkedIn, YouTube, X, Facebook, Reddit, Discord
- Expertise in Microsoft Suite – Outlook, Teams, PowerPoint, Excel
- Excellent verbal and written communication skills
- Demonstrated ability to quickly grasp new concepts, adapt to changing priorities, and take initiative while working independently
- Strong organizational skills and ability to manage multiple projects and deadlines
- Skilled at collaborating across teams and working with diverse personalities
Preferred Job Requirements:
- Master’s degree in marketing, public relations or communications
- Experience working for a public company
Background in the technology sector with exposure to innovative products and emerging trends like AR/VR (Augmented Reality / Virtual Reality), paired with customer engagement experience.
Physical Requirements:
- Able to rotate from sitting to standing, lift to 20 lbs.
Kopin Corporation is an Equal Employment Opportunity and Affirmative Action employer and as such all qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other federally protected class. If an applicant needs a reasonable accommodation due to a disability with the application process, there is additional information on our website at www.kopin.com/about/careers .
To apply, please send your resume to: Jobs@Kopin.com
