Cimulate is an AI-native eCommerce search and discovery platform built on cutting-edge LLM technology. We help commerce brands deliver radically better shopping experiences—faster, more relevant, and easier to manage—by understanding context rather than relying on brittle rules-based personalization. Backed by top investors and founded by a team who've already built and sold another commerce startup (Celect to Nike), we're now building the future of contextual commerce, and we're just getting started.
About the Role:
We're looking for a Director of BDR to build and lead our Business Development team from the ground up. This is a rare opportunity for an entrepreneurial leader to craft their own function—building process, hiring talent, selecting tools, and owning pipeline generation. You'll be foundational to our go-to-market strategy, working closely with Sales and Marketing to drive scalable and predictable revenue growth.
What You'll Do:
- Build the BDR Team from Scratch: Hire, onboard, and retain top-tier BDR talent. Create a performance-driven culture that reflects our values and goals
- Own the BDR Strategy: Design and implement scalable outbound and inbound prospecting processes. Define key metrics, workflows, cadences, and playbooks
- Coach and Develop Talent: Deliver ongoing training and coaching to help BDRs grow into world-class contributors (and future AEs or team leads)
- Set and Manage Targets: Establish individual and team KPIs and goals, and hold the team accountable through clear reporting and regular performance reviews
- Collaborate Cross-Functionally: Partner with Sales, Marketing, and RevOps to align on ICP, messaging, campaign strategy, and lead handoff processes
- Select and Manage Tech Stack: Identify and implement the right tools (e.g., CRM, sequencing, enrichment) to drive efficiency, visibility, and results
- Be Hands-On: This is not just a leadership role—you should be comfortable rolling up your sleeves, prospecting alongside your team, refining messaging, and jumping in wherever needed
What We're Looking For:
- 3-5 years of experience in sales development, including at least 2 years in a BDR/SDR leadership role
- Proven success building and scaling BDR or SDR teams in early-stage, fast-paced startup environments
- Experience hiring, coaching, and developing top talent
- Strong track record of driving pipeline growth and exceeding performance targets
- Deep understanding of BDR metrics and best practices
- Familiarity with modern sales tools (Salesforce, Outreach/Sequences, ZoomInfo, Gong, etc.)
- Highly analytical and process-oriented with excellent communication skills
- Comfortable owning and iterating on strategy in a fast-changing environment
- Passion for creating something new and making a lasting impact
Nice to Have:
- Experience transitioning BDRs into closing roles or creating internal career paths
- Knowledge of ABM or hybrid GTM motions
- Background in SaaS, particularly B2B software or similar industries.
Why Join Us?
You won't just be joining a company—you'll be helping build one. This is a ground-floor opportunity to create and lead a function that will be critical to our success. If you're excited by ownership, impact, and growth, we'd love to hear from you.
