Cramer, a leading brand experience and content marketing agency, is thrilled to announce an exciting new opportunity within our Healthcare practice. Named one of the Top Places to Work in 2022 and 2023 by The Boston Globe, Cramer prides itself on fostering a welcoming, collaborative culture—a fantastic environment to build your portfolio and advance your career. Cramer Health is a specialty division of Cramer, focused on helping healthcare companies create content and experiences that inspire, educate, and motivate, and strengthen their relationships with the people who matter most.
Job Overview:
At Cramer Health we work hard every day trying to simplify the complex and make it accessible to those who need to understand it the most - patients and their caregivers. If you are a strategic creative that is motivated by complex problems and making meaningful connections in the healthcare space, we would love to hear from you.
As the Creative Director, you will collaborate with cross-functional teams to develop and execute compelling marketing strategies for our healthcare clients. You will steer the creative vision, ensure consistency across all channels, and deliver high-quality work that meets and anticipates client needs. You'll lead innovative campaigns across multiple accounts and brands, fostering inspiration and overseeing art direction, visual translation, and execution.
Experience in the healthcare space, with its highly regulated environment, is essential.
Key Responsibilities:
Lead Creative Strategy: Develop and implement creative strategies that align with clients' business goals. Understand the "big picture" and use that knowledge to strategically guide the programs of work assigned.
Lead Design Solutions: Lead, plan, execute, and deliver design solutions for a variety of projects; digital, print, and presentations.
Team Leadership: Mentor a team of designers, copywriters, and other creative professionals, and ensure collaboration across all functions and departments
Client Collaboration: Work closely with clients to understand their needs, provide creative solutions, and ensure satisfaction
Business Growth: Actively participating in proposal development and pitch presentations to secure new business and strengthen client relationships
Concept, Design, and Execution: Be tactically involved in the concept, design, and execution of integrated, cross-channel initiatives and demonstrate comprehensive knowledge of the client's brand and overall industry
Creative Briefs: Collaborate with account, strategy and program managers to create and refine creative briefs
Project Execution: Own and drive execution for complex digital and printed projects with minimal oversight
Requirements
Minimum of 5 years of experience as an Art Director or Creative Director
