About Us

We are a fast-growing coding and robotics education company helping kids ages 5–18 build confidence through technology, engineering, and creativity. With six locations across Massachusetts (4) and New York (2) and a team of 30+ instructors, we serve thousands of families through classes, camps, and robotics programs.

We’re looking for an early-career marketer to join our team and grow with us.

Role Overview

This is an entry-level, hands-on marketing role designed for a recent graduate or early-career marketer who wants real ownership, real responsibility, and rapid learning.

You’ll work closely with leadership to support enrollment growth, free trials, and seasonal programs across all locations. You don’t need years of experience — we’re looking for someone organized, curious, and eager to learn.

What You’ll DoEnrollment & Campaign Support

Support monthly marketing campaigns focused on free trial sign-ups and enrollment
Assist with summer session marketing (planning begins in November and runs through July)
Help coordinate campaigns across multiple locations

Email Marketing

Create and send email campaigns for:
New leads and free trials
Coding and robotics classes and camps
Seasonal enrollment and re-engagement
Track basic performance metrics and help optimize future campaigns

Paid Ads (Training Provided)

Assist with managing paid ads on:
Google
Facebook / Instagram
Learn how to monitor performance, test messaging, and support budget decisions

Social Media Marketing

Help plan and schedule social media content
Create posts highlighting:
Coding and robotics programs
Student projects and events
Camps, free trials, and promotions
Coordinate with instructors to collect photos and short videos

Community & Events

Support outreach to schools, PTOs, and community partners
Help promote open houses, camps, and robotics events
Assist with local marketing initiatives at each location

Website & Marketing Assets

Update website content, landing pages, and promotions
Create shortened campaign URLs (e.g., /birthdays)
Help create print materials like posters and flyers

What We’re Looking ForRequired

Bachelor’s degree in marketing, communications, business, or a related field
Strong organizational and communication skills
Comfortable learning new tools and platforms
Interest in education, kids, STEM, or robotics

Nice to Have (Not Required)

Internship or part-time experience in marketing
Familiarity with email tools, social media platforms, or paid ads
Basic design experience (Canva or similar)

Why This Role Is a Great First Job

Real ownership — not just “busy work”
Exposure to ads, email, social, events, and community marketing
Learn directly from leadership in a growing organization
Clear path to increased responsibility and growth
Mission-driven work that makes a real impact for kids

What Success Looks Like

Growing confidence managing campaigns independently
Increased free trial sign-ups and engagement
Strong execution of summer camp and robotics promotions
Becoming a trusted marketing partner to our locations

Pay: $65,000.00 - $72,000.00 per year

Benefits:

Dental insurance
Health insurance
Paid time off

Work Location: In person

Penguin Coding School

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